请翻译一下Sam Lucas, a Marketing Manager for an international eng
请翻译一下
Sam Lucas, a Marketing Manager for an international engineering firm, had the reputation of being tough but fair-minded. Personally he was a very forceful, confrontative individual who always spoke his mind. He never hesitated to call on the carpet any salesperson he felt was underperforming. Even though during his six years with the company Sam had never worked outside of the United States, he was chosen to head the marketing department of the firm in Jedda, Saudi Arabia, primarily because of his outstanding performance in the U.S.A. On this Saudi Arabian assignment Sam managed a salesforce comprising of about a dozen Americans and nearly 100 Saudi laborers. It was not long before Sam concluded that the Saudi salespersons, to his way of thinking, were nowhere as reliable as the American salespeople. He was becoming increasingly annoyed at the seeming lack of competence of the local sales people. Following the leadership technique he has successfully used in the United States, he began reprimanding any salesman who was not doing his job properly, and he would make certain that he did so publicly to serve as an object lesson to all the other salespersons. He was convinced that he was doing the right thing and was being fair, for after all, he reprimanded both Americans and Saudis alike. He was troubled, however, by the fact that this strategy was backfiring. The underperformance of the Saudi salesforce got worse and more and more more Saudi salespeople were missing their sales targets.